Case studies

What security marketing teams say

In their own words, from the people who ship research and content with Cyberou.

Daniel is extremely knowledgeable about the cybersecurity and threat environment. His research is thorough, and his writing is publishing-ready.
Lisa O'Reilly
VP of Marketing, SlashNext
$150M sale kept WormGPT research as core brand IP
WormGPT-anchored threat programme that survived the acquisition as core IP.
Daniel's sponsored post delivered 238 new sign-ups at just $6.30 CPA, an outstanding result. We're excited to continue and build an even stronger long-term partnership.
Despoina Ioannidi
B2B Recruiter, Wynter
238 sign-ups at $6.30 CPA from one sponsored post
A single sponsored post that turned security leaders into pipeline at $6.30 each.
We've collaborated with Daniel on multiple cybersecurity projects, and he consistently exceeds expectations with his exceptional ability to produce amazing posts.
Nazma Qurban
Chief Operating Officer, Flooencer
44K+ impressions from one standout sponsored post
Practitioner-voice cyber posts that sustained a multi-year sponsored partnership.
Daniel has been a massive boon for my very small marketing team at an early-stage startup. He's able to distill complex technical concepts into engaging, accessible content.
Jeannie Christensen
Marketing Lead, Blink Ops
12% organic traffic lift from 39 practitioner posts
Practitioner posts that cut onboarding time for a small team and lifted traffic.
Daniel creates compelling content with high-quality articles and engaging social media posts tailored to our target audience. Very professional and articulate.
Soujanya Ain
Product Marketing Manager, GitGuardian
263K impressions from one sponsored influencer post
A single influencer post that reached the exact security buyer audience at scale.
Daniel was great to work with on our LinkedIn campaign for TryHackMe. He was very prompt, communication was easy throughout, and we'd absolutely love to collaborate with him again.
Shivam Singh
Growth Marketing Manager, TryHackMe
601 clicks and 156K views from SEC1 launch campaign
A LinkedIn launch campaign that drew 156K views from aspiring cyber practitioners.
I really loved your last report ZeroDayRAT. It was a really solid piece of work!
Rocky Cole
Founder & CEO, iVerify
45+ media features tied to original threat research
Axios pickup across 20+ outlets, driven by ZeroDayRAT mobile threat research.
Thank you for the excellent work on this analysis. The technical depth and clarity made a strong impact and clearly resonated with journalists.
Irina Guseva
Marketing Manager, Qrator Labs
44K impressions from ChatGPT DDoS threat research
Original DDoS research whose technical depth clearly resonated with journalists.